Business Retention and Expansion Tools




Built by Economic Developers For Economic Developers

BC BusinessCounts is powered by ExecutivePulse, the only Customer Relationship Management (CRM) solution built by economic developers, for economic developers. Our CRM’s intuitive design allows users to easily create at-a-glance reports and presentations, optimize their internal and external communication, and track the progress of their initiatives.

To ensure users make the most of ExectivePulse, we offer unlimited training, consultation, and 24/7 technical support.

Thinking Outside the Big-Box

We’ve broken down the boundaries of “big-box,” one-size-fits-all CRMs by incorporating flexibility into every feature in ExecutivePulse. Our database solutions allow organizations and the people within them to customize how data is arranged, collected, displayed, shared, and integrated

We focus on differentiation, not standardization.

Through an elegantly-simple design, solution-focused architecture, and a user-friendly interface, we’re helping economic developers to eliminate data silos and ignite a new level of efficiency and collaboration. Whether your focus is business retention and expansion (BR&E), investment attraction/foreign direct investment, entrepreneurial development and workforce development, ExecutivePulse empowers organizations to redefine their growth potential. Throughout the United States and Canada, thousands of government, economic, workforce, and community development professionals use our CRM for all facets of their work.

A Deeper Understanding

ExecutivePulse was designed specifically for economic development organizations. By merging over two decades of industry experience with the latest in CRM advancements, our scalable functionality is unparalleled by “all-purpose” CRM vendors. With auxiliary “plug and play” modules, ExecutivePulse can be optimized for your specific economic development initiatives including, but not limited to:

  • Business recruitment/FDI
  • Business retention & expansion
  • Entrepreneurial development
  • Event management
  • Government front desk programs
  • Investor relations management
  • Project management
  • Rental property registration and compliance
  • Sector or cluster-based initiatives
  • Sites and buildings
  • Supply chain initiatives
  • Workforce development

Click here to find out how your community can become a member of BC BusinessCounts. Contact dwheeldon@bceda.ca for pricing.

See NEWS BELOW - Feb 2020

Download the BCEDA Business Walks Manual


The British Columbia Economic Development Association (BCEDA) first started the BC BusinessCounts program in 2010.  The format was the first of its kind in Canada and has now been adopted by three other Provinces.  BC BusinessCounts provides a consistent province-wide method for gathering data needed to identify and analyze business needs at the local, regional and provincial level.  To date over 40 groups, representing over 85 communities are using the BC BusinessCounts Program to identify the needs of local businesses and industry and to make their communities a better place in which to do business.  If your community is not part of the program please contact us

Following extensive research on Business Retention platforms, BCEDA purchased a provincial master license for Executive Pulse.  Executive Pulse web based CRM software is designed to collect and analyze data on existing industries with data collected by local agencies. A special licensing agreement enables BCEDA to make this software available to economic development organizations at prices substantially cheaper than normal.

BCEDA has always place importance on business retention and expansion programs and supporting those businesses already in a community.  Business Retention is best performed as a community driven activity to maximize local development of existing industry. Each community or region develops its own approaches to conduct business outreach. A robust CRM is an integral part of this approach.


Key benefits in using this system are:
  • User friendly. Interfaces with Outlook and other Microsoft Office program.
  • Multi-user assignments to allow for the development of local partnerships to assist in responding to business needs.
  • Action item management to follow the work being taken to meet business needs
  • Strong Journal entry system  
  • New Mobile App for Iphone, Android and Windows based smartphones and tablets.
  • Immediate access to existing pre-defined and user-friendly economic and business development, labour and project management surveys for outreach and contact relationship management
  • Highly functional reporting capacity and analytics converting data into competitive intelligence
  • Several additional add-on modules available including Prospect, Small Business/Entrepreneurs and soon will have film, event management and more.  

NEWS February 2020:
We are happy to announce that an all-new version of ExecutivePulse/BC BusinessCounts was released to all existing clients across BC on Monday, January 27th at 8:00am!  All BC BusinessCounts members/users were upgraded to this new technology automatically and at no additional cost. 

The BC BusinessCounts/ExecutivePulse 2020 CRM System features: 
  • Streamlined Navigation—Less Clicks 
  • More Intuitive and Expansive User Interface 
  • Full “At a Glance” Data Views and Chronologies 
  • Powerful New Reports and Analytics 
  • Powerful New Comment Functionality and Interface 
  • Enhanced Communication Tools 
  • New File Views and Expanded Functionality 
  • Expanded and streamlined User Preferences 
You spoke, we listened…and responded. 

This all-new version of ExecutivePulse addresses the candid feedback and suggestions that we have gotten from our members and communities across BC.   Based on your input, historically anemic features and functions—like file attachments and comments—have been reinvented and, we believe, will become essential tools in the way you work in ExecutivePulse. 

Even though the ExecutivePulse 2020 CRM System is new and improved, you should immediately feel at home in the new CRM. We have intentionally designed the system to be familiar to users who have time and experience with the prior versions. Rest assured that all of your existing user information, data, files and critical information were migrated to the new CRM. 

Whether you are a current user or considering becoming one you need to join this webinar to find out all about the new and amazing features and how you can use it to enhance your BRE efforts.  

Watch the videos of the new platform:
Feb 10, 2020 - New BC BusinessCounts/ExecutivePulse Platform
February 21, 2020 - Using Digital Portfolios